Creative advertising with Virtual Production: "My Body. My Ride."
The visionary spec-commercial shot at our Berlin studio shows off the creative possibilities that Virtual Production has to offer.
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The visionary spec-commercial shot at our Berlin studio shows off the creative possibilities that Virtual Production has to offer.
Where do you go, when the ordinary is not enough and reality is just not interesting enough? Visionary director Klaus Kneist found his own imaginative dream land at our Berlin studio to perfectly fit the creative vision and production requirements of his spec commercial for Mercedes-Benz.
In this collaborative project, we put our most recently build studio in Berlin to the test. The result is a beautiful spec commercial showing off what can happen when creative direction, skillful filmmaking, technical expertise and a passion for filmmaking come together at LEDcave.
A big thank you to the whole crew and especially Klaus Kneist, Simon & Paul, Andreas Wanner, acidsoup and Buero Abstract for your trust in LEDcave and making this collaborative effort happen!
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MY BODY. MY RIDE.
Mercedes-Benz Spec-Commercial
CAST
Casting: Marla Lindschau
"Liz": Brianna Gasgonia
"Rick": Jarrod Baddeliyanage
"Sia": Jenner Hendrix
Casting Agency I: uns* Talentagentur
"Jo": Petra Jauss
Casting Agency II: Bobby Dazzler
PRODUCTION
Production Company: Simon & Paul GmbH
Executive Producer: Simon Fessler
Executive Producer: Tobias Paul
Producer Assistant: Charlotte Neuwirth
Producer Assistant: Jan Scheel
DIRECTOR
Concept: Klaus Kneist
Director: Klaus Kneist
Management: gesas management
1st AD: Linus Weber
CAMERA
DoP: Andreas Wanner
1st AC: Tobias Bloier
2nd AC: Simon Reindl
2nd AC: Sebastian Krenn
Crane Grip: Uwe Meier
Crane Head Technician: Chris Sobisch
LIGHTCREW
Lighting: Thorben Winkler
Lighting: Felix Schirmer
Lighting: Philip Schröter
Lighting: Willi Rätzsch
Lighting: Vadim Michel
VR
VR Creation: Acid Soup
VR Operator: Jonas Stadter
VR Operator: Edgar Koop
VR Coordination: Bueroabstract
VR Coordinator: Marco Liebscher
VFX
VFX Creation: Acid Soup
VFX Artist: Jonas Stadter
VFX Artist: Edgar Koop
POSTPRODUCTION
Edit: Martin Allin Strandgard
Copywriter: Martin Allin Strandgard
Sounddesign: Martin Allin Strandgard
Colorist: Marina Starke
Management: MAP Management
Music Composer: Alexander David Wolf
Voiceover: Ben Holtzmuller via voices.com
ART DEPARTMENT
Art Direction Company: Studio Laforêt
Art Director: Anne Lewald
Art Director: Jil Berner
Props Assistant: Ana Cristina Solano
Art Department Construction: Atelier Chrome
Car Care: Nina Szkolka
Runner: Elea Lackner
STYLING / MAKEUP
Styling: Lara Packheiser
Makeup: Leana Ardeleanu
Hairstyling: Fily Mihan
Nail Design: Thams does claws
PHOTO
Photographer: Michael Krosny
Photo Assistant: Benjamin Herbst
LED-STUDIO
Studio: LEDCave Berlin
Studio Management: Thilo Strack
Project Management: Finn Krieger
Project Coordination: Katja Köstler
VP Technical Management: Stefan Dünkel
VP LED Technician: Felix Schwarzbach
VP Unreal Operator: Frank Junghahn
Crane Operator: Kevin Buse
Crane Assistant: Lea Sarau
RENTAL
Cam Rental I: MOO Video Productions
Cam Rental II: Vantage Film GmbH
Light Rental I: Lichthaus Berlin GmbH
Light Rental II: Pille Filmgeräteverleih GmbH
Crane Rental: ARRI Rental Deutschland GmbH
Set Rental: Raketa GmbH
CATERING
Catering: Wieduwilt & Krause
FASHION DESIGNER
Jarrod:
Ear Cuff & Earring: Saskia Diez
Mask: Lena Voutta
Brianna:
Dress: Jessy Stuchly
Sunglasses & Ear Cuff: Saskia Diez
Jenner:
Ear Cuff gold: Luise Zücker
Red Coat: Haderlump Atelier Berlin
Sunglasses: Saskia Diez
Petra:
Both Outfits: Dawid Tomaszewski
THANKS
Cover Art Work: Elea Lackner
Initial Art Direction Support: Jan Christoph Scheurer
Initial Voiceover Support: Kira Jacob
